Tuesday, January 1, 2008

NEW TECHNOLOGY BY COCA-COLA MANUFACTURER

The world's largest soft drink Coca-Cola manufacturer has developed a new method of keeping their drinks of fizz ice-cold by packing new technology into each bottle, so when the cap is twisted off, a mechanism inside will create ice-cubes made from the drink itself.

It will be tested on Sprite first, with a new product hitting UK shelves as early as next year, called Sprite Super Chilled.

If this product does prove to be a huge success, it's understood Coca Cola will roll the technology across all its drinks, and might even sell it to beer and alcoholic drink manufacturers.

The Coca-Cola Company is the world’s largest beverage company. Along with Coca-Cola, recognized as the world’s most valuable brand, the Company markets four of the world’s top five nonalcoholic sparkling beverage brands, including Diet Coke, Fanta and Sprite, and a wide range of other beverages, including diet and light beverages, waters, juices and juice drinks, teas, coffees, energy and sports drinks.

Through the world’s largest beverage distribution system, consumers in more than 200 countries enjoy the Company’s beverages at a rate exceeding 1.4 billion servings each day.

1 comment:

  1. Nice blog.

    Was wondering whether you would like to link up?

    My main blog: www.spotlightideas.co.uk
    (creative-thinking, advertising, media)

    secondary blogs: www.creativethinkjuice.blogspot.com
    and www.media-planner.blogspot.com

    Eamon
    eamon1972@hotmail.co.uk

    ReplyDelete