What the number of men increase in? According to the SOURCEWIRE, the number of men increases in joining money saving websites. The credit crunch caused 6 per cent raise.

Through the analysis of buying habits of 500,000 UK members of the froggybank.co.uk consumer loyalty websites 6 per cent more men joined in April to June 2008 compared to the same period in 2007.

froggybank.co.uk’s marketing manager Nadeem Azam said: “In the years we’ve been running cashback networks it has always been women who were the first to join and save money on their online purchases.

“The increase of men choosing cashback shopping shows men are feeling the pinch in their pockets and are more prepared to go looking for a bargain.”

180 websites’ network that is led by froggybank.co.uk, represents the UK’s first and only green 100% cashback site.

More than 20 million online shoppers in the UK have not yet discovered cashback and availability to get back up to 100% of the middleman’s fee on all their online shopping.

According to the press release shoppers log onto a cashback site before making online purchases from major retailers as normal. The referral fee paid by the retailer to the cashback site is returned to the shopper.

Nadeem saied: “More and more men are beginning to feel financial pressures. By making small changes to spending habits during an economic turndown, such as switching to cashback shopping, they can make significant savings.”

froggybank.co.uk’s cooperation with PURE the Clean Planet Trust, to offset one million tons of carbon by 2012, equivalent to the annual emissions of 180,000 average UK homes.


References:
http://www.sourcewire.com/releases/rel_display.php?relid=LAgEE
http://www.froggybank.co.uk/