11th of December, 15 days till Christmas. What are the associations that are evoked by this great day? First of all the association goes to the Church ceremony delivered in respect of the day, pleasure of being with family members, sitting all together at the Christmas celebrating table, having a holiday, and receiving gifts from the most lovely relatives, friends, boy/girl friends. But there is no statement not followed by “BUT.”So what is the BUT of Christmas? Traffic jams, shops full with clients, queues ...
I have not started preparing gifts for Christmas yet but that is what I noticed. There is no a single Web Site that does not emphasize Christmas even in one of its sections. Topics are different, covering different demands of customers. Some of the information is just informative and some offering services. And why?
With crowded streets, harassed shoppers and packed car parks, it is often hard to get any joy from Christmas shopping. That is the answer. More and more people are turning to the internet to find the perfect gifts. This process reaches its pick on holidays but in future perspective everything goes to the virtual world with real results.
For example, specialist fragrance retailer, The Perfume Shop is finding that its internet site – http://www.theperfumeshop.com/ – is the best performing ‘store’ amongst its portfolio. The very first reason of coming to this conclusion is that the online sales increased about 102% this December, since December 2006. Out of 162 The Perfume Shop stores across the UK and Eire, the website has seen the largest like-for-like sales increase, as well as consistently strong sales throughout this Christmas period pushing it into the number 1 slot.
Trading Director Jo Walker comments on the huge increase in internet sales: “We have focused a great deal of our attention this year on bringing our website into the 21st Century. It is now much easier to navigate and with the new look home page and the magazine-like feel, we are receiving very positive feedback from our customers – which is reflected in our strong sales.”
Increase of the demand increases the variety of services, information, news. Like the top best/worst gifts on Christmas. And while traveling on different sites I came across one of the lists recommending what should not be the gift on Christmas. These are:
1. Clown Art
2. Homemade Sweaters
3. Puzzles
4. Tube Socks
5. Ties
6. Exercise Videos/Diet Books
7. Undergarments
8. Padded Toilet Seat
9. Sausage Sample Pack
10. Drug Store Perfumes
Explanations and answers why are these gifts the worst is available at Holistic Living. Com
0 comments :
Post a Comment